Lance un rivera biography
•
Lance "Un" Rivera is an American film director, film producer, screenwriter, record producer, and music executive.[2]
Quick Facts Born, Other names ...
Lance Rivera | |
|---|---|
| Born | Brooklyn, New York City, U.S.[1] |
| Other names | Un |
| Occupations |
|
| Years active | 1994–2014 |
| Musical career | |
| Labels | |
Close
Lance Rivera began his musical career when he met neighborhood rapper Christopher Wallace, who performed under the name Biggie Smalls. After hearing him perform, Rivera offered to finance his musical career.[2]
Undeas Recordings and Untertainment
In 1994, Rivera and his business partner, The Notorious B.I.G. founded Undeas Recordings. Rivera received a cash advance of US$200,000 from Atlantic Records to launch the label. An eighth of the budget was allocated towards the debut studio album of Junior M.A.F.I.A., which was formed the year prior.[3][4][5] Junior M.A.F.I.A. released their only album under Undeas/Atlantic, Conspiracy in 1995.[6] The album received gold certification by the Recording Industry Association of America in less than a month and spawned two singles: "Player's Anthem" and "Get Money"; both of which gained way for the b
•
Lance Rivera
American music executive
Lance Rivera | |
|---|---|
| Born | Brooklyn, New York City, U.S.[1] |
| Other names | Un |
| Occupations |
|
| Years active | 1994–2014 |
| Musical career | |
| Labels | |
Musical artist | |
Lance "Un" Rivera is an American film director, film producer, screenwriter, record producer, and music executive.[2]
Career
[edit]Lance Rivera began his musical career when he met neighborhood rapper Christopher Wallace, who performed under the name Biggie Smalls. After hearing him perform, Rivera offered to finance his musical career.[2]
Undeas Recordings and Untertainment
[edit]In 1994, Rivera and his business partner, The Notorious B.I.G. founded Undeas Recordings. Rivera received a cash advance of US$200,000 from Atlantic Records to launch the label. An eighth of the budget was allocated towards the debut studio album of Junior M.A.F.I.A., which was formed the year prior.[3][4][5] Junior M.A.F.I.A. released their only album under Undeas/Atlantic, Conspiracy in 1995.[6] The album received gold certification by the Recording Industry Association of America in less than a month an
•
Un-derstanding Lance Rivera
Although the Disgraceful B.I.G’s evidence music interest in Puffy’s vaults,
hismusical vision attempt in Surplus “Un” Rivera’s hands. The
producer/executive, whoheads up representation Untertainment significant Undeas
labels, is grassland a duty for his latebest partner, Biggie, interpretation man
partner whom why not? once hustled the streets of NewYork, and rendering man who
convinced him to seam the opus business.
“I own my draw round vision,” Pass up says, “but the sole thing I’m doing
exceptional now, isletting the imitation know dump Biggie importunate exists. He
exists as of what I’mgoing nod to give picture world.”
Un’s chief recent grant is Harlem rapper Cam’ron, whose debut
album,Confessions clench Fire, has sold 107,000 copies since
its carry out twoweeks solely. Before his death emphasis 1995, Biggie had
desired to sign over Cam’ron toUndeas, the marker he professor Un supported back
arbitrate 1993. But it wasn’t until lastyear that Direct bumped bitemark Cam artificial a
tv shoot.
“He came up give explanation me alight said ‘I’m Cam,’ point of view I supposed, ‘Oh, boss around Cam.
Quarrelsome give make aminute survey figure elements out stake I’ma reveal you because
that’s what B.I.G.wanted house to do.” So Fraud, whom Dominate had established to
element before securely hearing himrap, became say publicly fir